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Contact NCR Advertising for information or to place an ad.
Toll-free: 1-800-444-8910 ext. 2218, 2214, 2217 or 2238 and for Web advertising, ext. 2214 and 2217
Fax: (816) 968-2268
E-mail us to place a display ad, a classified ad or a listing. Please include your name, address and phone number.
For electronic guidelines in PDF format please
Advertise in the NCR
Electronic Filing Guidelines
PREFERRED SOFTWARE APPLICATIONS
Listed below are the best software programs to use to create your digital files in either Mac or PC platform. We can accept your documents by e-mail or on disk.
BLACK AND WHITE:
DOCUMENTS THAT REQUIRE SPECIAL ATTENTION
Documents created with applications such as Microsoft Word or Works, Microsoft Publisher, Microsoft Excel, Microsoft PowerPoint, Word Perfect or any other word processing/spreadsheet/presentation applications are best used for importing text. They are not designed for layout of documents that will be printed on a printing press. They are not fully capable of color separating the file into the four primary colors (CMYK). Extra time will be necessary for us to reformat/recreate your document and for you to proof the output.
IMPORTED IMAGES: EPS, TIFF, JPEG
Images imported or placed into a graphics application should be saved as CMYK, grayscale or line art (bitmap) image. Image resolution should be 200 dpi for CMYK and grayscale images (photos, graphics with color or shades of gray) and 600 dpi for black and white line art (black and white only). Images downloaded from the Internet are not suitable because the resolution is too low (72 dpi).
FILE COMPONENTS REQUIRED
ADOBE ACROBAT PDFs:
When creating PDFs all fonts and graphics must be embedded in the file or they will not reproduce correctly.
PAGEMAKER, InDESIGN AND QUARK FILES:
NOTE: We prefer electronic files by e-mail. All electronic files are destroyed after 2 years.
ADVERTISING RATE INFORMATION SHEET for
sizes and rates.